I'll try to make this as non-advertisement-biased as possible and just discuss the day-to-day encounters with people trying to grasp the concept of saving money for college with Upromise.
Harder to promote than you'd think...
Published on September 25, 2007 By Upromise Rayo In Welcome
As a Solutions Director with the newly-formed division of Upromise called Upromise Schools, I have daily conversations with Joe Users trying to describe the benefits of joining Upromise FREE in order to save money for future college expenses. Faced with skepticism, apprehension, and downright apathy, one would think I am asking people to give Me money to help pay for MY kids college.

The point of this blog is to introduce readers to a light-hearted perspective to working with parents and educators in the K-12 market. I travel from coast to coast with this job so I come across plenty of opinions along the way. I wish I had written some of them down.

Before I embark upon my next journey, here is the basic concept of Upromise Schools just so you understand the fundamentals:

Anyone 18 and over can join Upromise. It's free and you will never be charged a fee in the future. When you shop at any of the thousands of Upromise partner stores (major grocery chains, drug stores, gas stations, restaurants, online stores, and more) you get a portion of your purchase returned to your Upromise college savings account. This is NOT a 529 plan, contrary to popular belief. Although you can roll your savings into a 529 plan, it is not required. Now, with the Schools program, if you join Upromise and link your account to your school, your school receives bonus rewards from Upromise.

More than 4,800 schools are participating and some schools have already earned more than a thousand dollars. Some parents are saving $1000 or more each year - we call them Super Savers. I'm happy to discuss this with anyone who wants to learn more details, but I'm going to try to keep these pages free of unsolicted advertising on my part. I will answer questions posted here, of course, but other than that, I'll keep this blog about the daily dealings with your Average Joe User.


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